What’s In The Logo Of method41


As is the logo of The Venture Company, from which 1,273 articles currently on method41 were moved, the method41 logo is inspired by the methods of Dutch graphic artist Maurits Cornelis Escher who made mathematically inspired woodcuts, lithographs, and mezzotints. Beyond the appropriate symbolism of relativity innate to all the designs of Escher, the use of this logo is a nod to my Dutch heritage.

The three colors in the new logo of method41 symbolize policy (blue), capital (red), and innovation (green), intertwined to support the perpetual strengthening of human evolution. The linkage to those primary colors is also carried through in the (clickable) headers of the home page news sections.

The intertwining is important, as the individual disciplines must begin to work together to offer the improved excellence of humanity, as I point out so adamantly in my articles. No longer can people in either policy, capital, or innovation merely vie to improve their own siloed discipline without correlation and supplemental value offered to the other disciplines.

Conversely, innovation is worthless when it does not strengthen the collective interests of humanity defined by policy, capital is worthless when it does not arbitrate innovation to strengthen human renewal, policy is useless when it does not empower innovation to expand the fractal of human ingenuity, to name a few.

Most importantly, the triumvirate of disciplines must contribute to the improved ability of humanity to stand up to nature’s entropy. Only that strategy can prolong the length and strength of human life on earth.

The triangular shape of the logo refers to the hierarchical cyclicality of nature’s evolution manmade systems must begin to adhere to, as I describe in-depth in my masterclasses, a reiterative process gleaned directly from the workings of nature.

The unique symbolism of the logo refers to the simplicity of a new normalization of nature’s cause that will dramatically simplify and improve human excellence as a consequence.


Online discussions are so old-school and ineffective. Schedule a one-on-one online conference with Georges instead.

Georges van Hoegaerden
Georges van Hoegaerdenhttps://www.method41.com/georges
Georges is the Founder and Managing Director of method41. From analyzing the workings of policy, capital, and innovation, Georges noticed how these siloed constructs are woefully incompatible with the principles nature deploys to produce regenerative performance. With humanity stuck in a fabric of its own making, Georges set out to reinvent the operating-systems of humanity to fix the theory that determines what humanity can discover, aiming to fundamentally improve human adaptability to nature's entropy.
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